7 Essential Features of a Persuasive CTA
7 Essential Features of a Persuasive CTA While it’s possible to measure the overall “success” of a website with multiple different metrics, most webmasters would agree that the number of total conversions—that is, the total number of customers or potential customers earned by a site—is the best one to examine. Generally, conversions are earned through […]
Why You Should Use Humor In Marketing
Why You Should Use Humor In Marketing Guess what: laughter brings people together, and humor is highly memorable. That’s backed up by science. So if you were wondering whether you should use humor in your marketing strategy, read on. Whatever you say, Prof. Professor Sophie Scott, British neuroscientist and professor at University College London, has dedicated […]
